it's so lame how all these labels push their artist to make tiktoks now

I know what u mean but if he’d take a more mainstreamy approach like on some songs of HTATM he should be aight. David Bowie and Prince were considered "too weird" too back then

thats bc superstar era is over. drake the last one

we've been thru this many times before

Whole music industry filled with kids that just wanna be famous. Execs should've known they were never gonna get much real talent from f***ing social media platforms. Alot of attention seekers who just want their name out there,artist don't have any idea about art and music more then a consumer nowadays.

the weeknd the last one

no … bad bunny!

I live around a lot of young kids, and they don’t even listen to current music. All just hits from ‘09-‘12. Its wild

They successfully programmed most average music listeners - look at KTT back then "nerdy" s*** like Tyler, Death Grips was cool nowadays there is no difference between KTT and Rap Caviar base

Yea,social media/internet gathered up everyone and made everyone consume music similarly. Early KTT1 didn't have a problem being nerdy or out there cause there was an understanding of what mainstream and underground truly was. Most underground s*** was on the web/had to be found on the web and was mostly discussed on the web.

Mainstream s*** was on TV,radio,in the mall when you were shopping etc. Now the lines are blurred,Griselda has Google commercials like their f***ing U2,you can literally ignore who the biggest rapper in the world is right now,if you want too,someone will try to put on to some underground s*** and it'll still be too similar to whats popular right now.

Music is f***ed

Good

“ why did becoming a crossover artist become an outdated way to be a star to gen z collectively?”

Gen Z values raw innovation over crossing over into an existing lame mainstream

Film of the decade

Damn I think ur on the money here

they’re depressed

Y’all are forgetting millions of kids grew up in an augmented reality. They don’t care about the outside world, especially the people they are told to care about. Country caring only about their own culture is how they got ahead of everyone rn. @Brave @RVI

Do you propose a more insular approach to other major US genres is the way upward now? Specifically hiphop too

without even getting into a lot of the music possibly just sucking and not being original outside of niche pockets…

music takes place on too many fragmented outlets compared to the previous idea of what we considered a superstar

radio, magazine and video countdowns not mattering anymore is what changed

video countdowns radio and magazines gave it all an arena to take place on and you had independent/new/left field acts next to established hitmakers at times which took the genre forward.

a lot

Yes. This is what made past decades great. The ‘00s and ‘10s made crossing over jump the shark. Country, rap, Latin, and whatever the new “rock” will be should focus on being great by their own standards first

well if they cant change how it is now try something new or old

That nigga a munch