I think it all applies. That's why I said partly.

Not to take from the obvious rise in female rap though

Waves come and go. Rap been dominant for like 6 years, now its naturally gonna be sum else (probably pop). Doesn't mean hip hop is dead or whatever lol.

I was thinking the same thing. This could be a good thing but the effects will take some time to really set in.

Niggas need to start making crossover records again

Hiphop has never been this non-four quadrant. Ever. All these niggas trying to appeal to the next young mf so it’s no surprise that’s the only people that listen

Why would they s*** sucks the rappers aren't appealing and the music isn't appealing to anyone but Hip Hop fans

Yeah I wouldn’t say that that is THE answer, because I don’t think that would automatically create the next star

But it’s not a coincidence that as the genre traded Find your Love and Best I ever had for Opp rap from Niggas who are in and out of jail,

That labels are now not prioritizing rap

There’s a correlation there

@edumist the three of us keep saying it in thread after thread and everyone keeps denying it.

When this s*** goes the way of rock music tho...

who gives af about major labels and all this business crap if you like music for the art you shouldnt give a s***

Radio niggas dissing tiktok because it replaced em

Lol

Juice WRLD would’ve done this effortlessly and was beginning to with songs such as Life’s a Mess, Come & Go, Hear Me Calling, etc.

He was going to carry the crossover appeal

It appeared that at least sonically he could have

Rock bands are going to come back

We need punk and hard rock

If what Ebro said was true

Then one of the reasons is that the stars from mid to late 2010s are all dead (XXXTENTACION, JuiceWRLD, Pop Smoke, Lil Peep)

They were supposed to be the new class of young artists like Drake, Kendrick, and Cole

they’re starting to come around to it though @YoungNastyShawty even dropped a video like 2 days ago speaking on the state of it, and now niggas are nodding their heads

Combine that with streaming making music so accessible and disposable, rollouts are shorter now and new music is being listened to the moment it releases and then immediately trashed and called mid, there's no longevity anymore for artists

Music is being consumed so much faster than even the early 2010s when it was still the CD era, even with piracy and blog sites around back then

this is seriously why niggas like Kanye and Wayne were once in a lifetime type artists lmao

Wayne could do street s***, introspective s***, love songs, club bangers, pop verses, pop-rap the whole nine yards

these niggas pick a niche and run it into the ground lol, and obv don’t even get me started on how multifaceted Kanye is/was

"talking about the same s*** over and over"

what do they think pop artists are doing

Labels have been very lazy for a decade now and it's expensive to break an artist. I can't think of a recent rapper who got signed before they already had a buzz. Maybe Jack Harlow but he's white so it doesn't count.

A brand new artist doing an arena tour the same year they debut has never been a thing. They start off as opening acts. Then do theaters. It takes years before they become establish acts with built up fan bases to tour

If he's going to put blame on anyone, it should be the "revolutionary" new female rap scene.

These are the same people who claim women are running rap. Well, if there running rap, then surely they are the cause for the decline.

This thread mentioning Drake being a problem is crazy when him as well as Travis, Future and Kendrick are the ones keeping this at the forefront

And they're a past generation at this point. (Minus Travis)

those pop artists can deliver it in a new and engaging way though, that’s the issue

pop artists sing about love, heartbreak, empowerment, whatever the f*** since borderline its inception, but each artist that did it usually could bring a new perspective of some sort to it, write a strong ass hook, strong melodies etc. if not deliver it in a interesting way production-wise

most of these new gen niggas can’t write a f***ing hook to save their families lol