I don't like anything about the song and he teased it like it was some banger or something. The bars are weak, the autotune is trash the beat is wack. Nothing about that song is good.

Niggas played it enough times and now they think it's some masterpiece.

Drake had well over a year to plan a rollout but instead did absolutely nothing and is now rushing to put this album out in a week. Smh.

It sounded like more generic s*** and everyone here seems to have that standard for him. Like they'll be more than fine with generic songs with basic beats and cringe lines. I want more than that and I really hope the album offers that.

I’m only seeing people poke fun at it but people have been doing that since 2011 with drake

Good for you but with what exactly? The trash artwork or the wack merch?

Just woke up, any new news?

Feels good living in the moment

Is that really the cover art?

I refuse to believe this.

If it is, I'm definitely changing it to one of the creative s*** y'all come up with

Damien Hirst never posted the CLB cover

The hype
Everything is subjective

I think it's a good sign that this rollout has been low key. Might backfire on him in terms of hype but if the music is great, then it'll get a lot of people listening.

Oh, I'm loving the hype for sure. It's always special when a Drake album is on the way. I can't wait for us to listen like a community.

I'm just saying he had more than enough time to plan this s*** out and execute it better than he's doing now. This entire rollout feels thrown together last minute. From the cover art to the merch to how and when he announced the album and I don't like that. If other people feel the same way, I think they're validated in that.

I’m just going to have to roll with my trust for drake and the OVO team as whole on how album cuts were picked, etc.

Fair trade peak melodic drake

The lyrics

The delivery

The change in cadence on the hook

LET THE AURA BE TRANQUIL ITT

No, the hype is there. That's not the issue. I just feel like he had enough time to properly plan a rollout better than any one he's ever had and he just didnt. All those months giving us features we weren't asking for when he could have been working singles off his own album and planning out other s*** and now he wants to rush the album out in 5 days. Just seems wack to me, that's all.

That's really all any of us can do at the end of the day lol.

hit me when you done yooooooour shift

You think he’s rushing it, or he just wants the music to speak for itself?

The bar must be in hell.

IMO it just seems like he’s that confident that the music will do all the talkin and I’m here for it

He's 1000% rushing it. He's never dropped an album like this before.

That's basically what I was getting at. Obv the hype is there but with a stronger rollout, it would've been dramatically improved. He's probably banking on post-rollout stuff like multiple music vids and maybe an interview or two.

I had hopes that this album would drop and I would listen to it before my daughter was born and now my little bestie is almost 8 months old

How is he rushing an album he’s been working on since 2019?