May 25·1 reply
ValentineKendrick. Does. Not. Care. About. Sales.
holy f*** can we move on now. he can literally do whatever he wants on the next project and be unfazed because Drake got some sales records
He cares about the perception of who the #1 rapper is. And sales play a large part of that debate and he knows that. So yes, he does care.
Anyone who thinks otherwise really a fool
May 25·1 replyHarlemI noticed for this Ella Langley character about 20-25% of her metrics come from radio play
Does anyone know the formula behind this and why radio play is even a consideration at all when you don’t actually pick what you listen to on the radio?
because the labels can easy control the s*** and its another tool they have to force artist to sign contracts. they fixed the 'loophole' that allows artist to chart high just based on streaming.
2018 scorpion and how drakes single were performing had labels in their feelings.
- May 25·1 reply
BRAVEYeah I hope Kendrick doubles down on the smashes next album, f*** the hits-experimental back and forth approach this time. Tired of my nigga being disrespected, like please show these shallow mfs what time it is. Give em the candy
I’m talking an album full of Swimming Pools/Bitch Don’t Kill My Vibe/Humble/Not Like Us/Squabble Up/Luther/TV Off, these b**** niggas don’t deserve deep cuts…nothing but smashes
This just reminds me how far behind Cole is compared to Drake and Kendrick in his hit making ability. He has really cemented his spot as #3 of the big 3.
It’s disappointing because imagine how much bigger hip hop would be and how much more competitive the big 3 would be if he knew how to make hits like the others. The gap in his sales numbers is kinda sad, I didn’t see it coming in the early days of them. I just assume he would figure out how to make hits eventually. 
May 25·1 reply
shaleiroseYou're saying Kendrick only achieved those things because he dissed Drake. So again I ask, why didn't Rick Ross and A$AP Rocky achieve those same things after dissing Drake?
Kendrick was the right puppet to rally behind, as he had a solid fan base and catalog going into the beef.
- May 25Harlem
He cares about the perception of who the #1 rapper is. And sales play a large part of that debate and he knows that. So yes, he does care.
Anyone who thinks otherwise really a fool
If Kendrick didn’t care about sales and getting bigger, DAMN would not exist. Luther and similar tracks would not exist.
You don’t just create those very forced more pop tracks just because lol.
- Valentine 🦦May 25·1 replyGreenPointeGraham
This just reminds me how far behind Cole is compared to Drake and Kendrick in his hit making ability. He has really cemented his spot as #3 of the big 3.
It’s disappointing because imagine how much bigger hip hop would be and how much more competitive the big 3 would be if he knew how to make hits like the others. The gap in his sales numbers is kinda sad, I didn’t see it coming in the early days of them. I just assume he would figure out how to make hits eventually.Cole has a higher first week sales average than Kendrick, can we stop this tired ass take about a rap legend lmfao
- May 25·1 replyHarlem
Brother Rick Ross and rocky are hardly even top 10 rappers in this day and age. Nobody would rally behind one of them because they aren’t even taken seriously like that
Arguing that Kendrick didn’t explode in popularity and benefit massively off the beef is just a ridiculous hill to die on. Why even dent that
Saying that “Kendrick got a boost in popularity after the beef” and saying that “Drake is the reason Not Like Us and GNX were successful and the reason Kendrick got the Super Bowl” are two separate statements
Nobody ever denies that the beef boosted Kendrick’s popularity for that album cycle. But the same can be said for Drake too. FATD was his lowest performing album but ICEMAN is outperforming it. That’s directly because of the beef
- May 25Harlem
I noticed for this Ella Langley character about 20-25% of her metrics come from radio play
Does anyone know the formula behind this and why radio play is even a consideration at all when you don’t actually pick what you listen to on the radio?
Radio play is there to give labels ability to control the charts through payola. It’s a win-win for the large labels and radio stations
- May 25·1 replyWbac
Kendrick was the right puppet to rally behind, as he had a solid fan base and catalog going into the beef.
But if Drake had dropped a global hit record and then performed at the Super Bowl, you wouldn’t be pushing some conspiracy theory that the industry conspired together to take down Kendrick
- May 25·1 replyValentine
Cole has a higher first week sales average than Kendrick, can we stop this tired ass take about a rap legend lmfao
Kendrick and Drake have more/bigger hit records than Cole though, that’s not even a question
- May 25·1 replythekid187
because the labels can easy control the s*** and its another tool they have to force artist to sign contracts. they fixed the 'loophole' that allows artist to chart high just based on streaming.
2018 scorpion and how drakes single were performing had labels in their feelings.
They literally just made streaming weigh more on the charts so this theory is also bullshit
- Valentine 🦦May 25·1 replyshaleirose
Kendrick and Drake have more/bigger hit records than Cole though, that’s not even a question
idc what Billboard talking about, I just hate that people present the conversation like J. Cole isn’t meant to be up there with them when one of them was calling him twin. Cole got hits and is one of the easiest artist to play in just about any setting and for anybody
- May 25shaleirose
They literally just made streaming weigh more on the charts so this theory is also bullshit
the course corrected a tiny bit recently but still have had over 5 years of radio play being over valued like crazy in a streaming era
its impossible for certain artists to chart nowadays because of that. the whole system is made for label pushed pop stars to shine because that were the radio play payola is getting invested in.
- May 25·1 replyValentine
idc what Billboard talking about, I just hate that people present the conversation like J. Cole isn’t meant to be up there with them when one of them was calling him twin. Cole got hits and is one of the easiest artist to play in just about any setting and for anybody
No one said he doesn’t have hits. But it is objectively true that Kendrick and Drake have both more and bigger hits than him.
Cole really hasn’t had a hit record since like 2019
May 25·1 replyshaleiroseSaying that “Kendrick got a boost in popularity after the beef” and saying that “Drake is the reason Not Like Us and GNX were successful and the reason Kendrick got the Super Bowl” are two separate statements
Nobody ever denies that the beef boosted Kendrick’s popularity for that album cycle. But the same can be said for Drake too. FATD was his lowest performing album but ICEMAN is outperforming it. That’s directly because of the beef
It’s definitely not because of the beef lol. FATD wasn’t marketed nearly as well as Iceman and most people felt there was a lot of over saturation from Drake leading up to it. Iceman came after a 2 year drought from Drake (the PND collab was just some minor project so not counting it).
Furthermore, these numbers are due to the new rules. Iceman would perform even worse than FATD if the rules were the same as around that time. The beef very clearly hurt Drake and benefitted Kendrick
- May 25
May 25Future Juan
- May 25·1 replyshaleirose
No one said he doesn’t have hits. But it is objectively true that Kendrick and Drake have both more and bigger hits than him.
Cole really hasn’t had a hit record since like 2019
The Let Out was playing everywhere
1996 BRL ✊🏿May 25·1 reply
If you are still entertaining a Kendrick vs Drake conversation in 2026 you wasted your mother's & father's time
She lost her figure so that a worthless nigga can beat a dead conversation into the ground?
Hell nah
Talk about something else you stupid nuck figgas
May 25HarlemI noticed for this Ella Langley character about 20-25% of her metrics come from radio play
Does anyone know the formula behind this and why radio play is even a consideration at all when you don’t actually pick what you listen to on the radio?
You do pick what you listen to on the radio , people just pick it for you based on whether or not you turn off from the station when a song comes up
- May 25·1 replyshaleirose
But if Drake had dropped a global hit record and then performed at the Super Bowl, you wouldn’t be pushing some conspiracy theory that the industry conspired together to take down Kendrick
Jay Z definitely picked Kendrick to perform at the Super Bowl due to the beef, the jig is up. They tried, but the Dot era is already over.
May 25GOAT/GOAT/GOAT
- May 25·1 replyImLikeThat
It’s definitely not because of the beef lol. FATD wasn’t marketed nearly as well as Iceman and most people felt there was a lot of over saturation from Drake leading up to it. Iceman came after a 2 year drought from Drake (the PND collab was just some minor project so not counting it).
Furthermore, these numbers are due to the new rules. Iceman would perform even worse than FATD if the rules were the same as around that time. The beef very clearly hurt Drake and benefitted Kendrick
YouTube withdrew streams from Billboard in January. If their streams still counted, ICEMAN would’ve debuted with more streams first week than FATD, while having five less songs.
- May 25·1 replyWbac
Jay Z definitely picked Kendrick to perform at the Super Bowl due to the beef, the jig is up. They tried, but the Dot era is already over.
There was no Dot Era. Kendrick would’ve been worthy of the Super Bowl with or without the beef
- May 25·1 replyshaleirose
There was no Dot Era. Kendrick would’ve been worthy of the Super Bowl with or without the beef
You're delusional if you think the beef didn't have an impact in Kendrick getting the nod from Jay Z for the Super Bowl