family matters is up there with ether and hit em up man it's so good the 3rd verse alone clears everything kendrick

don't know where you are looking but ktt music sxn/twitter/rhhh are calling this a masterpiece and an worthy addition to his "heart" series

ktt is full of kendrick d riders duh

the internet "culture" in general is pro-kendrick anti-drake

Remember seeing that video of them shouting OVHoe at BNYX show right before Meltdown started playing.

Them same bois been doing moshpits when it dropped

reddit.com/r/KendrickLamar/comments/1feqgae/why_did_kendrick_use_a_random_listing_from_ebay

The next move needs to have stronger storytelling. Kendrick is seemingly teasing an album that is a takedown of what he sees as dysfunctional in hip-hop. This is a narrative that has been cosigned by media people. They've wanted hip-hop to get back to its "roots" for a while now. He needs to think about the next one as less of a diss and more of a reintroduction. I am who I say I am type ish.

72h of some light backlash and our poolitzer prize winner starts spiralling

whining about the industry when the industry been carrying you since the start of summer.

sneak dissing the GOAT even though you said you don't do sneak disses on Like That.

no round 2s but here you are begging for it.

acting all anti-establishment while you are the headliner for one of the most commercialized events on the planet.

calling media propaganda channels when it's becoming clear that your camp is doing A LOT behind the scenes and the media cannot wait to hand you a W for just sneezing.

poor distraction attempt - just drop your f***ing album

Dude thinks he can call the shots just because he had a number one record for a few weeks

He can't. He isn't used to hard labour only cloud chasing and being propped up by the industry.

What was his point in even releasing this. Nobody other than his cult will be praising this, people still grilling him for the NFL regardless..

he dipping his toes in the water with this after the SB announcement and bad press.

seems like public perception is his obsession and his weakness.

Where tf what what's the dirt joker?

As AK said, he needed to outmaneuver himself and he played a very bad hand this week.

He’s exposing himself pause, with the Super Bowl announcement, how he critiqued the NFL in the past and now supposedly calling out the industry that helped boost him the last few months.

Some flack and he starts imploding.

heavens gate in here

The way you spelt poolitzer has me crying 🤣🤣🤣😂😄

Putting on the final touches of the video! (For the last two months)

Drop that October Gang snippet tonight

TONIGHT

someone said "not deepak"

You guys see what Joe Budden said about them speaking before the beef happened?