do u realize that all of that has to do with how labels are pushing the music?
drakes run in the 2010s put him in a position to completely level the music industry, ofc they aint pushing hip hop and changing the rules. these niggas that are #1 would never do that, morgan wallen would never red button lucien
dot wont either
that little jewish boy though....
Red button talk in 2025
Red button talk in 2025
i mean brah if it wasnt a red button that case woulda been dismissed by now
do u realize that all of that has to do with how labels are pushing the music?
drakes run in the 2010s put him in a position to completely level the music industry, ofc they aint pushing hip hop and changing the rules. these niggas that are #1 would never do that, morgan wallen would never red button lucien
dot wont either
that little jewish boy though....
So first it’s Billboard changing the rules so radio matters again, and now it’s the labels not pushing rap music on streaming anymore
Why does everything have to be a conspiracy to y’all instead of just coming to the simple conclusion that mainstream rap overall has been artistically stagnant for years now
eh sounds like bs to me LGSEO was only like that cause they had the best roll out ever and only sold 100k (58k from nostalgia bundles i even copped) and GNX is obviously gonna be huge cause UMG
when in reality all this is is just drake fatigue, FATD still sold more than gnx, SSS4U damn near did too
hip hop is falling out of mainstream favor because of radio coming back to be as important as it was in the 00s. there are certain examples of hip hop songs benefiting from this (NLU and Luther) but on a grand scale, it's literally there to keep hip hop from dominating out of the industries control.
if you can sit here with a straight face and tell me those songs that are holding the top 10 are actually big rn and not being backed by label radio play
we literally watched hip hop get nerfed in real time and everyone is smoking copium about f***ing "roll outs" literally every HUGE album from this decade didnt have one barely.
Stopping reading at “cause UMG”
You take all the validity out of your statement when you think UMG can just throw bullshit on a CD and it can sell 300k anymore
If that was possible they would be doing that a lot more instead of letting everyone flop
So 5/24 songs sums up the entire project? Do you hear yourself?
Future, 21, and Thug are on a combined 2 out of 24 songs so you cherry picked like crazy
The MAJORITY of features on the mixtape are Atlanta artists who have not been relevant in years. That better?
Did I say it did?
I'm still stuck on the fact that you called all those feats irrelevant. Why did you say that?
i mean brah if it wasnt a red button that case woulda been dismissed by now
Some cases take years to get dismissed. Yall have changed the meaning of that red button song like 10 times since it came out
So first it’s Billboard changing the rules so radio matters again, and now it’s the labels not pushing rap music on streaming anymore
Why does everything have to be a conspiracy to y’all instead of just coming to the simple conclusion that mainstream rap overall has been artistically stagnant for years now
artistically stagnation isnt a reason for commercial stagnation. we all know a label can make anything popular brah
Rap songs in the Top 50 of US Apple Music right now:
1. What Did I Miss? (2025)
2. Freestyle (2017)
3. 30 for 30 (2024)
4. Not Like Us (2024)
5. WAIT FOR U (2022)
6. In a Minute (2022)
7. Went Legit (2025)
On the platform where rap dominates, mind you
i mean brah if it wasnt a red button that case woulda been dismissed by now
The judge hasn’t made a decision at all, someone could easily say “if the case was so concrete it would’ve been dismissed/went to trial by now”
Yall really don’t know how these things work and it shows
artistically stagnation isnt a reason for commercial stagnation. we all know a label can make anything popular brah
So why aren’t they making these rap songs popular right now?
The judge hasn’t made a decision at all, someone could easily say “if the case was so concrete it would’ve been dismissed/went to trial by now”
Yall really don’t know how these things work and it shows
we gon see old man....
So why aren’t they making these rap songs popular right now?
imo beyond drake and all that s*** i think niggas got tooooooo powerful in music when streaming happened and labels, espically umg, are trying to shift the power back.
like brah some of the numbers that happened during streaming were so insane i couldnt imagine being someone like lucien seeing this and thinking my job is secure
Did I say it did?
I'm still stuck on the fact that you called all those feats irrelevant. Why did you say that?
Your logic is like when someone says a general statement about the world and then you respond with one specific instance of the opposite being true and use that as justification as to why the generalization isn’t accurate
2 out of 24 songs is not moving the needle
we gon see old man....
It’s gonna end up in an undisclosed settlement if not dismissed with one side saying he got 1 billion and the other saying they just quietly agreed to drop it to protect Drake from embarrassment
The truth will be somewhere in the middle
imo beyond drake and all that s*** i think niggas got tooooooo powerful in music when streaming happened and labels, espically umg, are trying to shift the power back.
like brah some of the numbers that happened during streaming were so insane i couldnt imagine being someone like lucien seeing this and thinking my job is secure
But streaming is growing every year so your point doesn’t make sense
But streaming is growing every year so your point doesn’t make sense
bro streaming is growing, but its not nearly as valuable anymore
like them niggas had 2 nerf that s*** brah anyone was going platinum it was type like the 2000s again when the most random rappers had gold albums
It’s so obvious the red button song was just a typical Drake “I’m popping my s***” song then the beef happened and he and his fans repurposed it for that. Then he lost and sued and now the song always alluded to some master plan to challenge UMG
But streaming is growing every year so your point doesn’t make sense
Don’t artist hate streaming and how much it pays? How could the power be in that? I personally think the power is in influence in general
That’s why you have places like stake paying 100m for Drake
It’s so obvious the red button song was just a typical Drake “I’m popping my s***” song then the beef happened and he and his fans repurposed it for that. Then he lost and sued and now the song always alluded to some master plan to challenge UMG
i mean the entire ep (and many tracks we were all confused about the subject) was extremely ominius and basically predicted all thats happening especially red button and wickman
bro streaming is growing, but its not nearly as valuable anymore
like them niggas had 2 nerf that s*** brah anyone was going platinum it was type like the 2000s again when the most random rappers had gold albums
They didn’t change how many streams equal a sale though. People just aren’t tuning in to new rap music as much as they were in years previous
It’s so obvious the red button song was just a typical Drake “I’m popping my s***” song then the beef happened and he and his fans repurposed it for that. Then he lost and sued and now the song always alluded to some master plan to challenge UMG
No it was clearly a song about him getting his ass whooped he saw the future
i mean the entire ep (and many tracks we were all confused about the subject) was extremely ominius and basically predicted all thats happening especially red button and wickman
Half the song was terrible simile punchlines ending in -ation, that verse didn’t predict s*** lmao
I will stand on this forever this is one of the worst sections of a Drake verse ever:
I will start blackin' over here like it's segregation
I will f***in' double-cross you niggas like it's meditation
I'll give you a hard pill to swallow, this your medication
I will f***in' pop up on your ass like a revelation
I could tell you better than I show you, this a demonstration
I will f***in' leave you in the dirt like some vegetation
Chemicals is mixin' in my brain and killin' hesitation
I will f***in' force a few shots like a vaccination
Niggas f***in' call me up to cap, this not a graduation
I will f***in' put your ass on pause like I'm Pastor Mason
I will set alarms off and cause a whole evacuation
I'll f***in'—, I'll f***in'—
I'll get to you ten years from now like procrastination
I'll f***in' find out wherever y'all are celebratin'
Literal middle school bars
It’s so obvious the red button song was just a typical Drake “I’m popping my s***” song then the beef happened and he and his fans repurposed it for that. Then he lost and sued and now the song always alluded to some master plan to challenge UMG
QAnon type s***
They didn’t change how many streams equal a sale though. People just aren’t tuning in to new rap music as much as they were in years previous
i remember during the early 00s there was a time where we were gas lit into thinking rap wasnt nearly as popular because of "sales" and "radio play" when in reality hip hop has been the most popular genre in america lowkey since the 90s
i felt like 2015-2018 is when s*** was actually legit. hip hop was finally named the biggest genre on earth, and rappers were finally doing INSANE numbers again. you mean to tell me in a 5 year time frame with all this amazing music that came out hip hop as a whole just fell off alright brah