kanye's merch is so popular that ppl are wearing it and dont know its kanye's merch.

exactly. nobody wants trash ass ugly drake merch

when has drake failed to sell products

No ur right he wouldn't sell near as much as Trav does, but if The Weeknd can sell merch (which is all such terrible quality, idk wtf his team are doing) then Drake can

if that Kanye s*** above counts as YE merch then Nocta counts as Drake merch & honestly that's decently popular, not hard to be popular since it's literally just Nike

Drake would have absolutely murdered these Trav merch numbers if he utilised his Nike collab properly, but the fact he released that tech fleece separately from a project says it all

delusional as always

blud thinks nocta is popular lol

Popular enough to sell 200k shirts/hoodies at an album release, yeah lol

doesn't even need to be popular, iv never seen anyone wear a travis scott utopia tshirt yet he sold like 200k of those

An artist sells 1.5m tickets to a tour at $250 each
yet ktt goblins will tell me that artist can't sell 200k nike tshirts/hoodies at $50 each

morgan wallen avi and drake stan

blud compares touring with trash ass nocta stuff

Early nocta stuff and the early drake clb Nike stuff had some buzz tbf, don't really see much hype at all about nocta now tho.

I'mma say that at least drake/nocta went for new shoe silos instead of just pumping out Jordans like trav for the most part tho

anything lifestyle

ur washed

beyonce and drake cant sell lifestyle

Gotta let them run with their narratives. Drake has two very successful clothing brands, not to mention all the other stuff he sells through the Drake Related website lol. He just isn't a bundle merchant like Travis and prioritizes the music over everything else.

Physicals are limited to 4 copies per person so 50,000 Travis Scott stand can easily move 200,000 units, it doesn't mean anyone else cares about the project or is actively consuming it, that's why you have to look at more than just the pure sale numbers when we're this deep into the streaming era.

And yes, while pure/physical sales does count as consumption, in an era where roughly 90% of everyone in the US who listens to music does so via streaming, no one actually listens to music via cassette/CD and less than 50% of the people who buy vinyls actually own vinyl players to listen to the vinyls they purchase, streaming is the most organic way for people to consume music and is by far the most accurate reflection of broad interest in music.

this is nonsense lol

Beyonce's whole issue when it comes to business was never going into s*** her audience actually wants. The Ivy Park s*** was an actual joke lmao, expensive ass clothes whilst her audience are happy buying $10 dresses from Shein

All she had to do was go into skincare/makeup like Riri/Ariana/Selena/Kylie, seriously I almost never see a woman celebrity fail with that s***

I was wrong btw, Trav didnt sell 200k merch, it was 73k, lmao

Anyone who thinks Drake can't sell 73k nike tshirts/hoodie with an album bundled needs help

drake and beyonce cant sell lifestyle. however u slice it up

damn someone tell them fr

the top two are Nike athletes bro do u think they are copping this stuff in their spare time

Ovo brand definitely lowkey kinda successful even if it is just corny collab bait, can't deny that

Travis didn’t do 190K with bundles either. There’s digital downloads included.

Drake can’t move units in digital downloads because his fans couldn’t care enough to buy his music

He probably could, but he definitely can’t do 130K in digital downloads like Travis just did.

But his max for physical bundles would be like 100K, his fans don’t care about anything other than streaming his music

All this cope because Drake can’t do numbers with pure sales anymore

He’s the streaming king, Drake fans do not care enough to spend extra dollars on his music anymore