After this I'm back to rooting for Drake, just not against Kendrick

I hope he bites Cole's head off

this s*** fye

I’m really not

Record labels famously don’t invest as much in your last album under contract if you’re planning on leaving. They don’t want to invest in you getting hot so you can go somewhere else and make someone else money. Budden spoke on this. A bunch of rappers have

UMG already makes a zillion dollars a year off Drakes back catalog. Drakes well past his prime and wasting their time and resources with the lawsuit. They don’t need Iceman lol

Not gonna lie, if that Golden Goose track is actually about Kendrick it makes Cole even lamer to me.

You deleted your diss, apologized, said you couldn't sleep after dissing the nigga and praised him on stage...and two years later when all the smoke is clear, you start trying to diss again talking about bots.

If that ain't some cornball ass s*** I don't know what is lol I'm really hoping that isn't actually the case because that's something that'd actually make me lose all respect for Cole. Just entirely too much lightskin biracial with a white mom activity.

Just like Drake, it's BEEN time to move on from this s***. They both made an ass of themselves.

Probably for a moment, but from his meltdown after WDIM didn’t hit number 1 it’s obvious they want a mega hit so they can slap it on the album and boast about how he’s still such a hit maker, his hit making ability is probably a huge theme on the album so dropping without one would be hilarious

B**** I feel like Lori Harvey the way I ran thru dem niggas??

Drake and Kendrick fans now beefing over who Cole was talking about lol

Song did its job

Now I see why Kendrick said he not enthused to drop, a nigga drop some music and agendas, narratives and gossip be the only s*** making noise and not the actual music.

Brainless fanbases

Imagine the shambles when both drok and krock show up on Coles album

Cole said the caller ID line on FPS cant blame fans for holding him to his word

which track they yappin bout I just started listening to this s***

Yeah but I don’t like how Cole talked s*** about people beefing for promo then did it

but Kendrick dropped control verse and like that on other people’s albums

I agree with what you are saying though

Shots on like every track but mainly Golden Goose

I propose a temporary truce because no matter who it was aimed at, it's corny

that nigga can’t rap

Youre talking about normal artists. Drake is up there with Taylor, Beyoncé, Abel as the golden goose of the label, he has been hot and will be hot after he’s gone so why not take advantage of it. Plus as you’re pointing out already, they’re making millions on his back catalog, labels care only about profit and if another successful album released on umg does numbers and has longetivity why not promote it and make even more millions. Mfers now the lawsuit is bs so at the end of the day the best thing they can do before he leaves umg is a make bank.

He should drop the album before he gets back in his s*** talk bag. Cause it ain't hitting

All jokes aside, Cole floated on these. Seem like he had subs for both Dot and Drake. But the bar about tours and beef was about Joey starting beef to get album sales lol

This f***ing bozo lmao. Riding on Kendricks nuts

"The rap game, that's been overcome with loads of marketin' plans
Based on randomly dissin' and hatin' on the next man
I understand, imagine workin' hard as you can
On this album you planned, hopin' it charges yo' brand
But as soon as you drop it, the world's ignorin' again
Got you wonderin' why, 'til you start to notice the trend
Drama enhances the attention brought to the fans
On popular channels, so you wanna hop on the band
Wagon, of battle rappin', and throwin' shots in a jam"

This is a Kendrick MMATBS diss

Lightskin biracials man

Rules for thee, not for me