You’re trolling
He’s selling out arenas 10x over and making 5 million a show
The genre is not declining because of him but rather, because rap has gone away from his archetype
Kanye was taking it there, the. Drake / Cole / Kendrick / Sean took it there too.
Rap really started declining when they pushed guys like lil baby and lil durk to the forefront (guys I love)
Lil baby and lil durk both suck massive cock, shame on you
Drake and Travis are the only ones putting up 500k+ right now but let KTT tell it and theyre not keeping rap at the forefront
keeping rap at the forefront
brings up the only 2 artists including the only one of the big 3 that has been focused on making their names a brand based on things that have nothing to do with the said genre they're keeping alive
we dont' even got the source and XXL no more
we got Fantano.
I stopped listening Fantano a long time ago,im talking about before the 2020s hit,and i never listened to him for Rap reviews. He was the guy I went too when i wanted to know about some obscure music,not rap. XXL/Source being gone is so tragic,I held that XXL rating to a high standard.
I knew GKMC was special on first listen but when it got that XXL,it solidified it for me. I think its one of the last albums to get a XXL too.
Lil Baby killed hip hop. he was supposed to carry the genre on his back after Drake but he dropped the ball
(i never liked him, but that was how he was positioned)
Spoilers: he always sucked major ass
keeping rap at the forefront
brings up the only 2 artists including the only one of the big 3 that has been focused on making their names a brand based on things that have nothing to do with the said genre they're keeping alive
Travis approach with merchandising and branding is an example of an artist putting themselves in different markets to grow lol.
At least he's trying to excel and grow, I don't see how this is a negative at all
You guys want artists to be underground forever I swear
Lil baby and lil durk both suck massive cock, shame on you
Ion know a nigga who uses the word 'cock' so...okay lol

this guy will save the day again
Kanye was meant to be the anti-hero man. People say their glad he never turnt into an old head,I think he would've dropped exactly what music needed if he did embrace his inner old head and fought for Hip Hop.
Travis approach with merchandising and branding is an example of an artist putting themselves in different markets to grow lol.
At least he's trying to excel and grow, I don't see how this is a negative at all
You guys want artists to be underground forever I swear
It's the fact that niggas like Wayne didn't have to do all that
niggas like Kendrick and Cole definitely didn't have to do that in their prime stardom.
Nigga a f***ing advertisement nightmare talking bout "suck d*** for some trukfit"
It's the fact that prior to Travis's astrofest, he was basically safe for America compared to the nigga that said bush doesn't care about black people that literally suceeded and achieved all that in SPITE of bro being an arrogant son of a gun.
So basically the only 2 artists selling 500k+ in rap is due to things...pretty much outside of rap proves my point lol.
I'm not saying he's the savior or anything but he's definitely one of the ones that's helping more than hurting lol.
People in this thread were acting like Drake is the reason for the downfall of rap all of a sudden
Drake is the biggest artist in rap so he has to wear his influence and his impact...he could be giving features to any artist but he has chosen that the thugga, gunna, lil baby types is what he wants to rally behind.,...
that's a conscious choice that has inflated that type of musics value so now you have all these derivative music artist trying to do the same thing
him wanting to push the culture forward would be giving Benny The Butcher the collab album instead of 21 (who is already popping)
now with all of that said Drake of course is a plus for hip hop..he might be the biggest plus ever but he also plays a part in where 21
has more monthly listeners than other artist
Kanye was meant to be the anti-hero man. People say their glad he never turnt into an old head,I think he would've dropped exactly what music needed if he did embrace his inner old head and fought for Hip Hop.
He still has time to. I think his next project will be his 4:44
Again even though they were rookies, they idolized X, Juice, Pop, etc and wanted to be like them. Now all we have is Carti and Uzi is almost too weird to idolize
And all those guys followed the effortless cool street guys that didn’t care about being crossover like Future, Thug and Keef
So the real question becomes why didn’t Drake/Kenny/Cole speak deeply to Gen Z born black young men in America who aspired to rap the way Keef/Future/Thug did, while Nicki easily spoke deeply to Gen Z born black young women?
(If anyone takes that as a diss to Drake/Kenny/Cole you need to grow the f*** up and not even bother replying to this tbh)
It's when an entire culture of people identify with a finite amount of entities as a means to get their entertainment
The entire music business was built off of this premise.
You get your music from outlets such as outlets, video channels, radios etc. it's kind of easy to get an entire faction of people to support something when they can only get their entertainment from those outlets
These days, most people aren't buying music, they aren't listening to the radio, there is no music on television, and we're all on our own social media platform. We're curating our own entertainment experience instead of allowing big media, and labels to do it.
That means then that we can't create new stars because we're all in our bubble listening and consuming our own desired entertainment.
i really think youre exaggerating the bubble aspect, most listeners are finding music through social media, word of mouth, streaming algorithms. yes these methods are more decentralized but i think there's more shared experience there than you are giving credit for, social media/algorithms isnt just sending everyone in completely different directions. i think your point is less true for casual music fans who care about the social aspect of music more and aren't just seeking out a ton of random s*** on their own
I am worried about the future of afrobeat and soca now that major label bloodsuckers have their eyes locked on them now.
Already happening unfortunately. Burna boy trying his hardest to appeal to Americans for his last 2 albums.
Already happening unfortunately. Burna boy trying his hardest to appeal to Americans for his last 2 albums.
Yep, we must simply acknowledge that it is over.
I say this as a big fan that used to hate when niggas brought this up.
Was Kendrick's success/and in a larger picture: the big 3 a product of a weak era?
@FREE @Brave I'm curious to know specifically
He's got the strongest discography of the three. He's not the reason the era was weak.
J Cole dropping cool raps to study to while Drake is signing love songs
there's a thread giving drake credit for afrobeat.
these niggas don't really love music bro
Wait what
That’s wild asl
It's the fact that niggas like Wayne didn't have to do all that
niggas like Kendrick and Cole definitely didn't have to do that in their prime stardom.
Nigga a f***ing advertisement nightmare talking bout "suck d*** for some trukfit"
It's the fact that prior to Travis's astrofest, he was basically safe for America compared to the nigga that said bush doesn't care about black people that literally suceeded and achieved all that in SPITE of bro being an arrogant son of a gun.
So basically the only 2 artists selling 500k+ in rap is due to things...pretty much outside of rap proves my point lol.
No, you can't put that label on Drake lol
He's not one of these guys prioritizing their fashion and the s*** they say in interviews like Kanye lol.
All he cares about is music, whether you think it's quality or not is subjective but he doesn't do all that extra s***
Kanye does s*** for PR all the time. His album rollouts are hardly about the music.
Man remarried his wife, had Marilyn Manson and DaBaby at the Donda listening events, lived at the stadium lol. Dude does the most for his albums to sell
I say this as a big fan that used to hate when niggas brought this up.
Was Kendrick's success/and in a larger picture: the big 3 a product of a weak era?
@FREE @Brave I'm curious to know specifically
Expand pls on the weak era part
Expand pls on the weak era part
compare the competition that niggas like jay was dealing with compared to him
Can we please stop pretending like Kendrick takes 5 years to drop every time. That was one time where a pandemic happened, the nigga had two kids and got married.
Y’all always do this without context. And no Drake dropping every year doesn’t do more to keep anything alive. He adds to the monotony that is rap.
Dropping every year and adding nothing new isn’t helping the genre.
And yes when D angelo drops in ten years it will be more impactful musically than whatever Drake has been doing. I’m not too sure how you can even refute this.
When Her Loss dropped, one of the things people loved was the fact that he's just throwing shots and rapping like hes hungry again. Alot of the lines created controversy too.
So I would not say Drake adds to the monotony of rap.
He actually makes rap even more exciting. Cause at least he's going to give you a banger for the summer or something to hate on. Who else is gonna do that? He fills a MAJOR void.
If Drake did not drop as often, rap would be even more s*** than it is now.
It would be like the NBA without Lebron.