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  • SIGH

    Shut up Ebro

    ultimately, this

  • Aug 17, 2023
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    2 replies
    Melz

    Juice WRLD would’ve done this effortlessly and was beginning to with songs such as Life’s a Mess, Come & Go, Hear Me Calling, etc.

    He was going to carry the crossover appeal

    The guy who experts such as yourself said would’ve inevitably fell off if he lived?

  • BRAVE

    The guy who experts such as yourself said would’ve inevitably fell off if he lived?

    they can’t even keep a narrative straight no more

  • Aug 17, 2023
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    1 reply

    This has happened in every era of rap. It’ll balance itself out, but I personally think the industry’s lack of safety/acceptance towards women and queer people is what’s holding us up. Way too many female rappers just disappearing because the business side has treated them like s***. Someone like Tierra Whack for example could absolutely be a star

  • Aug 17, 2023
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    1 reply
    yungking

    Olivia Rodrigo debuted in 2021 and was a superstar out the gate.

    But that’s kinda unfair to limit the upcoming pool of acts to 2020s when we’re only 3 years into the decade and we had a global pandemic for 2 of those years which basically shut down the music industry during that time.

    Olivia a different story tho from a regular person like you or me who’d have to grind to get to that “superstar out the gate” treatment

  • Melz ⚜️
    Aug 17, 2023
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    1 reply
    BRAVE

    The guy who experts such as yourself said would’ve inevitably fell off if he lived?

    I mean did u read my thread?? I said he would be more popular than ever but the music quality would suffer

    Maybe that takes too much mental capacity from u

  • Labels tried to force all that fast food-InternetMoney-LyricalLemonade-Industryplant bullshit on us and now its backfiring now.

    Ebro part of the problem too, Those payola streaming service playlists are to blame for this too

  • Aug 17, 2023
    Melz

    I mean did u read my thread?? I said he would be more popular than ever but the music quality would suffer

    Maybe that takes too much mental capacity from u

    No need to get personal

  • Aug 17, 2023
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    losing that soundcloud wave of artists around the pandemic time ended up being more detrimental to rap than i think anyone ever could’ve thought

    there was a shift in sound emerging that just kind of fizzled out after juice and x and everyone died and while idk if them and that sound was necessarily the future of the genre i feel like the sound has been somewhat aimless ever since, definitely never evolved

  • I blame Rupert Murdoch and Todd Boehly. They got us where we are today

  • saucer
    · edited

    losing that soundcloud wave of artists around the pandemic time ended up being more detrimental to rap than i think anyone ever could’ve thought

    there was a shift in sound emerging that just kind of fizzled out after juice and x and everyone died and while idk if them and that sound was necessarily the future of the genre i feel like the sound has been somewhat aimless ever since, definitely never evolved

    Then street rap took over and all the potential stars from that either got killed or are currently locked up

  • Aug 17, 2023
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    1 reply
    BrickellBayside

    While that's 100% fair,

    I just don't see it. I don't feel it. I don't see or feel the next superstar from rap coming any time soon where as in other genres you can see a Peso Pluma coming behind Benito, you can see and feel what Afrobeats is doing at large right now.

    A lot of this is premature though, agreed.

    Like I said earlier in this thread, HipHop needs another defining moment to shift the culture.

    Which has to be a new wave that leaves the street aspect behind but is also not “corny” enough for people to dismiss it.

  • Aug 17, 2023

    My systemic take: if they didn’t change the rules to incentivize radio over streaming, hip hop would be showing to be a lot more successful than it currently looks

    My hater take: rappers gotta stop making songs solely for festivals. Niggas learned what moshing is and been pretending to be Trav or Carti for way too long

  • Mmm Hmm 😆
    Aug 17, 2023
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    2 replies
    JeffersonSteelflex

    Welp this is the perfect time for a paradigm shift. The question is, where do really go from here?

    Kanye will save the industry

  • Aug 17, 2023
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    2 replies
    yungking

    Like I said earlier in this thread, HipHop needs another defining moment to shift the culture.

    Which has to be a new wave that leaves the street aspect behind but is also not “corny” enough for people to dismiss it.

    we need a new ye to shake things up and idk if that’s gonna happen

  • Mmm Hmm

    Kanye will save the industry

    Last moment in time that brought most of hip hop and it’s fans together

  • Aug 17, 2023
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    1 reply
    saucer

    we need a new ye to shake things up and idk if that’s gonna happen

    He needs to shake things up like he did in 2010. After that album rap artists were really trying to be "artist" again, everyone was expressing themselves and trying to create real art during the blog/tumblr era

  • Aug 17, 2023
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    2 replies
    Love Life Utopia

    Olivia a different story tho from a regular person like you or me who’d have to grind to get to that “superstar out the gate” treatment

    I mean if your talking about her coming up in Disney, then her rise is still impressive.

    Out of the handful of popstars that made it from Disney, they’re is a lot of them that flopped despite being TV shows and backing by Disney.

  • Aug 17, 2023
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    NightsLikeThis

    He needs to shake things up like he did in 2010. After that album rap artists were really trying to be "artist" again, everyone was expressing themselves and trying to create real art during the blog/tumblr era

    no not him they mean an artist like peak ye

    we dont want his racist ass doing anything the hell stay where he is

  • Aug 17, 2023
    Lamar

    no not him they mean an artist like peak ye

    we dont want his racist ass doing anything the hell stay where he is

    He's the guy. And the masses have already forgave him

  • Aug 17, 2023
    saucer

    we need a new ye to shake things up and idk if that’s gonna happen

    It doesn’t really have to be a Ye type artist

    It just has to be someone that wants to change the game musically.

  • Aug 17, 2023
    BrickellBayside

    Here’s the reason why:

    In America, monoculture is dead and as a result, creating a new star or a popping, viable rap act is almost impossible.

    However, that is not the case in other cultures and genres like afrobeats, Latin music, etc

    They still get behind their prominent acts in a unifying, galvanizing matter. As such, the return on investment is far greater. Artists in those communities have entire sections of countries supporting them. That can’t happen in America anymore because there is no monoculture

    This has nothing to do with the quality of music that’s a crazy insinuation. Y’all keep looking at s*** like this through a quality of music lense and it couldn’t be more wrong

    edit: That's not to say, hip-hop leaning in to gangsta rap again hasn't played a part, it has...but the inability to create moments and momentum within culture is the far greater culprit here

    Nailed it.

  • Aug 17, 2023
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    1 reply
    yungking

    I mean if your talking about her coming up in Disney, then her rise is still impressive.

    Out of the handful of popstars that made it from Disney, they’re is a lot of them that flopped despite being TV shows and backing by Disney.

    Olivia blew out the gate cause she had a strongly and expressively written and sung epic of a song that was the most simultaneously catchy, universal and relatable piece of audio most people had heard in ages. Now y’all look at what I just said:

    • catchy
    • universal
    • relatable

    …can these be used to describe male Gen Z born hiphop acts atm, in ANY subgenre of rap btw?

  • Aug 17, 2023
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    2 replies
    yungking

    I mean if your talking about her coming up in Disney, then her rise is still impressive.

    Out of the handful of popstars that made it from Disney, they’re is a lot of them that flopped despite being TV shows and backing by Disney.

    This isn’t true either. I can name more Disney artists that have successful music careers, over 15 of them than you can name that have failed

  • Aug 17, 2023
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    1 reply
    Love Life Utopia

    This isn’t true either. I can name more Disney artists that have successful music careers, over 15 of them than you can name that have failed

    if you wanna be extremely liberal with the use of successful to argue disingenuously sure lmao

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